Profit Report
What it does
Section titled “What it does”One question: is the business making money once everything given to players is paid for?
The house wins money on bets. Then it gives some of it back: bonuses, promotions, Lucky Wheel prizes, cashback, rebate, affiliate commission, Coin Shop cash, payment fees and manual credits. This report takes everything given away off what the house won, so you see the real profit, day by day.
Where to find it
Section titled “Where to find it”Reports -> Finance -> Profit Report
Searching
Section titled “Searching”Pick Report Date (from and to) and press Search. The page opens on this month. Days follow your brand’s time zone, the same days as the Player Report. A range can be at most 366 days.
The summary strip
Section titled “The summary strip”Above the table, for the whole range you picked, not just the page you are on:
| Figure | What it is |
|---|---|
| House Win/Loss | What players lost on bets. |
| Total giveaways | Everything given to players, added up. |
| Real profit | House Win/Loss minus total giveaways, plus deposit and withdrawal fees kept. |
| Giveaways as % of House Win/Loss | How much of what the house won went back to players. Under it, the three biggest giveaways, each as a share of House Win/Loss. Shown only when the house won. |
| Your share | Your settled share of House Win/Loss. |
| Your profit after giveaways | What you keep: your share minus total giveaways, plus deposit and withdrawal fees kept. |
The columns
Section titled “The columns”One row per day, newest first. Read a row left to right: what the house won, each thing given away, the fees kept, then the result.
| Column | What it is |
|---|---|
| Date | The day. |
| House Win/Loss | What players lost on bets that day. The same figure as House Win/Loss on Reports -> Finance -> Win/Lose (Bets), By Day, when your brand and its master count days in the same time zone. |
| Bonuses and promotions | Every bonus and promotion paid to players: bonus codes, promotions, Lucky Wheel cash prizes and deposit streak bonuses. All of them count, whatever happened to them afterwards: the money reached the player the moment it was given. |
| Gifts | Lucky Wheel and Coin Shop gifts marked fulfilled, at the value set on the prize or the item. A rejected gift costs nothing and is left out. Counted on the day it was fulfilled. |
| Cashback | Cashback paid, or waiting to be paid. Rejected cashback is left out. |
| Rebate | Rebate paid, or waiting to be paid. Rejected rebate is left out. |
| Affiliate commission | Affiliate commission paid, or waiting to be paid. Rejected commission is left out. Commission paid with a turnover requirement is a bonus, and is counted under Bonuses and promotions instead. |
| Coin Shop cash | Cash players got from cash items in Promotions & Rewards -> Loyalty -> Coin Shop, paid when the order is released. A shop gift is counted under Gifts once it is fulfilled. |
| Payment fees absorbed | Gateway fees on completed deposits where you pay the fee, not the player. Counted on the day the deposit completed. |
| Manual credits - debits | Balance your staff added to players by hand, minus balance taken back by hand. It is below zero when more was taken back than given. Hover a cell to see the two apart. |
| Deposit fees kept | Fees players paid on manual deposits: the player was credited the deposit minus the fee, and the whole deposit reached your bank. This is income, so it is added to profit. Counted on the day the deposit completed. |
| Withdrawal fees kept | Withdrawal fees on paid withdrawals. This is income, so it is added to profit, not taken off. Counted on the day the withdrawal was paid. |
| Total giveaways | Every giveaway column above, added up. Deposit fees kept and Withdrawal fees kept are not in it. |
| Real profit | House Win/Loss - Total giveaways + Deposit fees kept + Withdrawal fees kept. |
| Your share | Your settled share of House Win/Loss: the same figure as Agent Share on Win/Lose (Bets), By Day. Nothing given away is taken off it. |
| Your profit after giveaways | Your share - Total giveaways + Deposit fees kept + Withdrawal fees kept. |
The (i) beside each column header explains it on the page too.
Who pays for the giveaways
Section titled “Who pays for the giveaways”You do. Every bonus, cashback, rebate, commission, Coin Shop cash payout and manual credit is paid from your credit balance, gifts are handed out by you, and a deposit fee you absorb comes out of what reaches your account. Your share is worked out from bets alone, before any of that. So Your profit after giveaways is the figure that says what you really keep.
A fee the player pays on a manual deposit or a withdrawal works the other way: you keep it, so it is added back.
Signs and colours
Section titled “Signs and colours”House Win/Loss, Real profit, Your share and Your profit after giveaways are shown from the house’s side.
| Value | Means | Shown as |
|---|---|---|
Positive, with a + | Money made. | Green |
| Negative | Money lost. | Red |
| Exactly zero | It netted out. | Orange |
The giveaway columns are plain amounts: each one is money that went out.
When Your share shows a dash
Section titled “When Your share shows a dash”Your share and Your profit after giveaways show - when your brand and the master it runs under count their days in different time zones. The share is settled on the master’s days, which do not line up with yours, so it is not shown rather than shown on the wrong day. Every other column is unaffected.
The Grand Total row
Section titled “The Grand Total row”The Grand Total row adds up every day in the range you picked, not just the page.
Export
Section titled “Export”EXPORT DATA at the top right downloads every column, with Manual credits and Manual debits as two separate columns as well as their difference.